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2014-10-07

Murray, Kyle

SSHRC Awarded IG 2015: The proposed work will examine three theoretically important, yet previously unexplored, linkages between experience with an emerging technology and lock-in to that technology but not to others. (1) The impact that repeated practice has on consumers' emotional attachment...

2015-10-15

Boechler, Patricia

SSHRC Awarded IG awarded 2016: Worldwide, approx. 683 million young people between the ages of 10 and 25 are registered in virtual worlds. Virtual environments have the potential to provide instruction encompassing the attributes that educational research has determined increase student...

2017-10-13

McMahon, Rob

SSHRC Awarded IG 2018: This project addresses a hidden bias of mainstream teaching and learning, wherein Indigenous and locally-held knowledge is often positioned as the oral teachings of the past, in contrast to the contemporary character of digital literacy. The three-year project takes a...

2017-08-28

Clément, Dominique

SSHRC Awarded PEG 2017: Recent government policy changes have created public funding challenges for many organizations, threatening the sustainability of social movements. We aim to synthesize and mobilize best practices and knowledge to help non-governmental organizations (NGOs) in Canada access...

2011-01-28

Moore, Sarah

SSHRC Awarded IDG 2011: Word of mouth [WOM] influences the profits of companies whose products are being talked about. This project examines how conversation and content uniquely impact important outcomes for consumers and firms, by introducing a new concept to marketing from psychology:...

2018-10-15

Fauteux, Brian

SSHRC IG Awarded 2018: Three transnational corporations (Universal, Sony, and Warner) control roughly 80% of the global recording and publishing industries and 86% of the North American market. This three-pronged research project responds to the problem of music industry consolidation by...