An examination of the reasons for late adoption of innovative consumer technology

• Author(s) / Creator(s)

  • Sprenger, James

• Date created

  2016-09-02

• Subjects / Keywords

  • Adoption
  • Laggard
  • Marketing
  • Innovations
  • Technology
  • Delay
  • Diffusion
  • Resistance

• Type of Item

  Report

• DOI

  https://doi.org/10.7939/R3DG3J

• License

  Attribution-NoDerivatives 4.0 International