An examination of the reasons for late adoption of innovative consumer technology

Sprenger, James

doi:doi:10.7939/R3DG3J

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Communications and Technology Graduate Program / Capping Projects (Communications and Technology)

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An examination of the reasons for late adoption of innovative consumer technology

Author(s) / Creator(s)
- Sprenger, James
Date created

2016-09-02
Subjects / Keywords
- Adoption
- Laggard
- Marketing
- Innovations
- Technology
- Delay
- Diffusion
- Resistance
Type of Item

Report
DOI

https://doi.org/10.7939/R3DG3J
License

Attribution-NoDerivatives 4.0 International

Language
- English
Additional contributors
- Stanley Varnhagen (Supervisor)