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Skip to Search Results- 8Graduate and Postdoctoral Studies (GPS), Faculty of
- 8Graduate and Postdoctoral Studies (GPS), Faculty of/Theses and Dissertations
- 4School of Business
- 4School of Business/e-Service Symposium 2006
- 3Communications and Technology Graduate Program
- 3Communications and Technology Graduate Program/Capping Projects (Communications and Technology)
- 2Adamowicz, Vic (Rural Economy)
- 1Cash, Sean B. (Rural Economy)
- 1Dr Sven Anders (Department of Rural Economy)
- 1Dr. Feral Temelli, Agricultural, Food and Nutritional Science
- 1Dr. Michael Gänzle, Agricultural, Food and Nutritional Science
- 1Dr. Thava Vasanthan, Agricultural, Food and Nutritional Science
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Session: Online-Offline and Multi-channel Retailing
2006-10-10
Goldfab, Avi, Bergen, Mark, Dewan, Tarun
Three papaers: 1. Electronic Commerce and Local Competition PRESENTER : Avi Goldfarb, Rotman School of Business, University of Toronto.COAUTHORS: Chris Forman, Tepper School of Business, Carnegie Mellon University.Anindya Ghose, Stern School of Business, New York University. 2. A Model of Pricing...
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Spring 2010
The traditional approach to the study of consumer behaviour is to regard them as isolated islands of preferences, needs, motives, and goals; however, this approach neglects the impact of ‘others’ on consumers’ judgments and preferences. For this reason, the theme of this thesis is the ‘connected...
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The Effects of a Quality Grading System on the Development of Consumer Driven Best Practice Value Chains: The Example of Meat Standards Australia
DownloadFall 2010
This research project analyzes the beef grading system in Australia. Firstly, the Meat Standards Australia (MSA) grading system as a potential value-creating and value chain-coordinating mechanism is investigated. In-depth interviews with value chain stakeholders and industry experts suggest...
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Understanding donor response to donation appeals: the role of deservingness in the dictator game and optimum donation promises in charity auctions
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Marketing research has attempted to shed light on donor responses to a variety of donation appeals and strategies. More recently, research has examined the effect of changing the content of an appeal in both a donation solicitation and a cause-related marketing context. Some charities are...