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A Stated Preference Analysis of International Commodity Marketing: South Korean Hotel Meat Buyers' Perceptions of Canadian Beef, US Beef and Australian Beef
Download1996
Kim, Renee B., Veeman, Michele M., Unterschultz, Jim, Quagrainie, Kwamena K.
Since the late 1980s, South Korea has become one of the most affluent and influential Asian countries. Korean consumers' food demands are changing with their increased income. Beef consumption has continuously grown since the reopening of the market to beef imports in 1988. Potential exists for...
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Analysis of the Korean Beef Market: A Study of Hotel Buyers' Perspectives of Beef Imports from Three Major Sources Part I
Download1996
Jelen, Paul, Unterschultz, Jim, Kim, Renee B., Veeman, Michele M.
This paper evaluates the five-star and four-star hotel sector component of the Korean beef market from the perspective of Canadian beef exporters. The study provides background information on this emerging market and identifies the attitudes of beef purchasers in the hotel sector to the beef...
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Analysis of the Korean Beef Market: A Study of Hotel Buyers' Perspectives of Beef Imports from Three Major Sources Part II
Download1996
Veeman, Michele M., Kim, Renee B., Unterschultz, Jim
Under the WTO agreement, Korea is slated to liberalize its beef market by the year 2000. Decreasing government regulation and rapid economic growth promise significant growth in the Korean beef industry for foreign beef suppliers. As these opportunities develop, the competitive climate in this...