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University of Alberta Libraries Licensed Resources
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University of Alberta Libraries Licensed Resources/Consumer Published Product Portfolio
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Corporate governance--Case studies
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Corporations--Case studies
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Industrial management--Case studies
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Collections: University of Alberta Libraries Licensed Resources/Consumer Published Product Portfolio
Onken case study: Promoting yogurt as a health and premium food suitable for breakfast and dinner occasions
2009
Datamonitor
Optimel Control & Coffee Shape Case Study: Encouraging consumers to manage weight through daily dosing
2010
Datamonitor
Oust case study: Regaining a competitive edge in the home fragrance market
2009
Datamonitor
Peet's Coffee & Tea case study: How to create a unique coffee offering through a diversified marketing and distribution strategy
2008
Datamonitor
Peperami case study: Successfully targeting a brand towards young adults
2009
Datamonitor
PepsiCo Case Study: Taking advantage of changing market conditions
2007
Datamonitor
Pinkberry case study: Creating a social environment around a healthy indulgence
2008
Datamonitor
Pizza Hut case study: Repositioning fast food as a healthy option
2008
Datamonitor
POM Wonderful case study: Creating sustainable growth in the superfruits market
2009
Datamonitor
Pot Noodle case study: Resurrecting an unpopular product into an iconic, entertaining brand
2008
Datamonitor
141 - 150 of 215
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