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University of Alberta Libraries Licensed Resources/Consumer Published Product Portfolio
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Datamonitor
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Corporate governance--Case studies
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Industrial management--Case studies
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Item type: Report
Collections: University of Alberta Libraries Licensed Resources/Consumer Published Product Portfolio
Arnott’s Biscuits case study: 140 years of change and innovation to maintain market leadership
2008
Datamonitor
Aunt Bessie's case study: Maintaining growth in frozen foods by stressing convenience and tradition
2009
Datamonitor
Australian low-carb beer case study: Positioning beer as healthy
2008
Datamonitor
Australian Retail Grocery Market Case Study: Challenging the dominance of Coles and Woolworths
2009
Datamonitor
Aveda Case Study: Adapting to the changing developments in ethical consumerism
2008
Datamonitor
Avon case study: Embracing new opportunities in the cosmetics market
2006
Datamonitor
B_E_E case study: Creating an ethical and profitable cleaning brand
2008
Datamonitor
Beer For Women Case Study: Marketing beer as a female-friendly beverage
2008
Datamonitor
Bernard Matthews case study: Remodeling a brand after a crisis period
2007
Datamonitor
Bio-Oil case study: Entering the global arena of body care products with a simple, effective product
2009
Datamonitor
11 - 20 of 215
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