Search
Skip to Search Results-
Fall 2018
This research focuses on how consumers are impacted by receiving feedback on word of mouth recommendations. In particular, I examine what occurs when a consumer recommends an experience to another person, and this other person has the experience and returns to say that they did or did not like...
-
The Minimal-Interactivity Effect: The Role of Thought Speed in the Consumption of Digital Experiences
DownloadFall 2020
In this dissertation, I study the power of minimal interactivity—defined as a single simple action that exercises control during a consumption experience—to affect evaluations and media consumption decisions. I argue that, in contrast to passivity, even when consumers navigate online at low...
-
Spring 2019
This project looks at how athletic movements borrowed from exercise translate into performance and social media settings mediated through trans bodies, affects, and politics. Trans artists turn to exercise for personal transformation of the body and bring those movements and their accompanying...