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2022-02-02
SSHRC IDG awarded 2022: This project seeks to test how language use influences customer perceptions of AI agents’ humanness and investigate when consumers prefer interacting with AI agents that are more or less human-like.This project will develop a framework to explain how, when, and why...
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09/16/2021
SSHRC IG awarded 2022: "Reading for Our Lives" is a project that investigates the following questions: 1) Why readers turn to memoir to understand the world, 2) what kind of life narratives are present in their social media posts, 3) what role do social media platforms play in shaping readers’...