Search
Skip to Search Results
Filter
Departments
Collections
Author / Creator / Contributor
Year
Languages
Item type
-
Fall 2013
In discussions of identity in online environments, the current momentum in both academic literature and industry practices pushes toward full identity revelation. Along with market-driven justifications, there is also a stated belief that revealing one's identity will lead to better behavior...
-
Fall 2010
In two essays I investigate two antecedents of self-concept change in consumers: Threats to the self and the activated self-construal and its effect on goal conflict resolution. In the first essay, I explore identity strictly as consumers define themselves in terms of the possessions with which...
1 - 2 of 2