Search
Skip to Search Results
Filter
Collections
Author / Creator / Contributor
Year
Languages
Item type
-
2019-02-01
SSHRC IDG awarded 2019: Donation research has typically focused on using negativity, such as negative emotions of sadness, fear, or guilt, to motivate donation behaviour. However, recent reports indicate that such use of negativity to solicit donations has upset many donors who felt manipulated....
1 - 1 of 1