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The relationship between implicit and explicit believability of exercise-related messages and intentions
The relationship between implicit and explicit believability of exercise-related messages and intentions
Download2011-01-01
Berry, Tanya R., Jones, Kelvin E., McLeod, Nicole C., Spence, John C.
Abstract: Objective: This research explored whether implicit or explicit believability of exercise advertising predicted attitudes and intentions. It was hypothesized that implicit believability would be a stronger predictor of attitudes than explicit believability and that implicit believability...
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2011
Estabrooks, C.A., O'Rourke, H.M., Cobban, S., Squires, J.E., Bostrom, A.M., Hutchinson, A.M.
Background: In the past forty years, many gains have been made in our understanding of the concept of research utilization. While numerous studies exist on professional nurses' use of research in practice, no attempt has been made to systematically evaluate and synthesize this body of literature...