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The use of social marketing theory as a frame work to promote uptake of sleep-conducive music by post-secondary students
DownloadSpring 2019
Background: Sleep deficiency (SD) is a prevalent problem among post-secondary students (PSS) and has serious negative consequences for physical, cognitive, and psychological well-being. In a survey of 1,294 University of Alberta students, 30.5% reported sleeping 6.5 hours or less. The use of...
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