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Datamonitor
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Corporate governance--Case studies
215
Corporations--Case studies
215
Industrial management--Case studies
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Report
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University of Alberta Libraries Licensed Resources
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University of Alberta Libraries Licensed Resources/Consumer Published Product Portfolio
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English
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Author: Datamonitor
Subject: Corporations--Case studies
Subject: Industrial management--Case studies
Item type: Report
Actimel and Danacol case study: Generating growth in the functional yogurt drinks category
2006
Datamonitor
Sunny Delight case study: The difficulties of relaunching a brand once consumer trust has been broken
2006
Datamonitor
Coca-Cola, PepsiCo and Cadbury Schweppes case study: Adapting product portfolios to the health trend
2006
Datamonitor
McCain case study: Strategies for boosting sales of frozen food
2006
Datamonitor
Gillette case study: The benefits of utilizing RFID technology in the supply chain
2006
Datamonitor
UK retailing case study: Remaining competitive in a changing retail landscape
2006
Datamonitor
Danone case study: Targeting omega 3 at different consumer groups
2006
Datamonitor
Exxon Mobil and Chevron case study: Providing premium coffee in forecourt retailing
2006
Datamonitor
Branston Beans case study: Grabbing market share from a complacent category leader
2006
Datamonitor
Starbucks case study: Innovating to stay ahead of the game
2006
Datamonitor
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