A study on quality-based pricing in the Canadian poultry industry

  • Author / Creator
    Huiting, Huang
  • This thesis contributes toward the design of a novel pricing scheme that could be employed to compensate Canadian poultry producers according to their performance in specific quality traits. Based on biological data obtained from a set of growth experiments with chicken and data on chicken wholesale prices, a formula-based absolute performance pricing scheme is developed. Producer prices are simulated under the current and novel pricing scheme in the context of the Alberta chicken industry. Impacts of the key elements of the price formula are examined by both deterministic and stochastic methods. The results suggest that the novel pricing scheme is likely to increase the price risk for producers. Producer performance is found to be the most significant factor that affects prices, followed by requirements of processors regarding quality traits (cut-up part yield), and price mark-ups of cut-up parts.

  • Subjects / Keywords
  • Graduation date
    Spring 2012
  • Type of Item
  • Degree
    Master of Science
  • DOI
  • License
    This thesis is made available by the University of Alberta Libraries with permission of the copyright owner solely for non-commercial purposes. This thesis, or any portion thereof, may not otherwise be copied or reproduced without the written consent of the copyright owner, except to the extent permitted by Canadian copyright law.