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Transparency is the New Green

  • Author(s) / Creator(s)
  • Transparency is defined as the ability to have free and easy access to critical information. Traceability, which goes hand in hand with transparency, is the ability to track something as it moves along the supply chain. Brands need more transparent supply chains for several reasons. Transparency is not only necessary to substantiate environmental claims; it is also essential to protect companies’ reputations and, in many cases, comply with the law. Many factors are driving the trend towards transparency in products and supply chains. Consumers want to know more about the products they buy. They want to know where products are manufactured, the working conditions in which those products are made, and if their products are safe.
    Labor, including the use of child, forced, and slave labor, environmental disasters, and the safety of products has driven consumers to ask probing questions and demand answers. Brands and companies are implementing policies, processes, and procedures to understand and improve the transparency of their supply chains. But what has changed?

  • Date created
    2016-02-01
  • Subjects / Keywords
  • Type of Item
    Article (Published)
  • DOI
    https://doi.org/10.7939/r3-8vft-kz64
  • License
    Use of this product is restricted to current faculty, staff, and students of the University. It is the responsibility of each user to ensure that he or she uses this product for individual, non-commercial educational or research purposes only, and does not systematically download or retain substantial portions of information. Users may not reproduce or redistribute unprocessed/raw data portions of the data to any third party, or otherwise engage in the systematic retransmission or commercialization of the data.
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  • Citation for previous publication
    • Cattermole, A. (2016). Transparency is the New Green. AATCC REVIEW, 16(1), 42–47. https://doi-org.login.ezproxy.library.ualberta.ca/10.14504/ar.16.1.2