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Colors, smiles, and frowns: external affective cues can directly affect responses to persuasive communications in a mood-like manner without affecting mood

  • External affective cues and persuasion

  • Author / Creator
    Soldat, Alexander S
  • Subjects / Keywords
  • Graduation date
    2001
  • Type of Item
    Thesis
  • Degree
    Doctor of Philosophy
  • DOI
    https://doi.org/10.7939/r3-rhkf-rh57
  • License
    This thesis is made available by the University of Alberta Libraries with permission of the copyright owner solely for the purpose of private, scholarly or scientific research. This thesis, or any portion thereof, may not otherwise be copied or reproduced without the written consent of the copyright owner, except to the extent permitted by Canadian copyright law.