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Permanent link (DOI): https://doi.org/10.7939/R31834232

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e-Service Symposium 2006

Session: Implications of the Consumer Experience Open Access

Descriptions

Author or creator
Murray, Kyle
Hernandez, Tony
Haubl, Gerald
Additional contributors
Subject/Keyword
consumers
personalization
shopping centres
multi-channel retailing
internet
Type of item
Conference/workshop Presentation
Language
English
Place
Time
Description
Three papers: 1. The Impact of Personalization on Learning Curves and Customer Choice. PRESENTER: Kyle B. Murray, Ivey Business School. COAUTHORS: Gerald Häubl, University of Alberta, Eric Johnson, Columbia University. 2. Multi-channel retailing and shopping centre dynamics: Evidence from the Greater Toronto Area. PRESENTER: Tony Hernandez, Director, Centre for the Study of Commercial Activity, Ryerson University. 3. The Opposing Effects of Personalized Recommendations on Objective and Subjective Decision Outcomes. PRESENTER: Gerald Häubl, University of Alberta. Benedict Dellaert, Erasmus University Rotterdam, and Murat Usta, University of Alberta. Discussant: Jack Goodman, BMW/Cooper Mini
Date created
2006/10/11
DOI
doi:10.7939/R31834232
License information
Creative Commons Attribution-Non-Commercial 3.0 Unported
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2014-04-29T20:03:59.106+00:00
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